Digital Celebrities | Just Perfect

The Age of Digital Celebrities | Digital Advertising

Before the Internet 2.0, you only needed to be talented at one of three things to be considered a celebrity. Your ability to sing, dance or act were often the main reason you became a widely celebrat...
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What does a Public Relations Agency Actually Do?

Public relations services are often lumped into the same category as other advertising forms, but several important differences place PR services in a class of their own, requiring vastly different t...
Just Perfect social media marketing crisis

4 Steps to Successful Social Media Crisis Control

Social media sites are volatile places. What your audience responds to one day might be seen as bland the next, and what’s seen as innovative and humorous by one person is often seen as objectionable...